04-11-2009, 08:29 AM
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Freeform rocketry advocate.
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Join Date: Jan 2008
Location: Claremont, CA "The intellectual capitol of the world."-WSJ
Posts: 3,780
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I concur with Carl.
Technically all you would have to do to compete with Estes is enter their distribution channel successfully. I suspect the traditional hobby distributors would likely pick you up, then shortly afterward overwhelm your production capacity. Having actually sold through that channel myself, one can make it work with a markup of "only" 7:1, but 10:1 buys apartments all over the world.
I share your dinner offer and throw in a week at a lakefront mountain resort in California. Barry seems to have an affinity for travel.
The biggest single problem on model rocketry retail merchandising is inventory control. If there was a way to compel rapid restocking and shelf count increase of the most popular SKU's, gross sales would rise substantially.
Just Jerry
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